Balkan Ecommerce Growth: An Interview With Bogdan Shkarupa

Why the Balkans Are Becoming Europe’s Most Underrated Ecommerce Growth Engine?

Ecommerce growth in Europe is no longer uniform.
Almost everybody know that.

While mature markets are stabilizing, a new acceleration is happening elsewhere—quietly, but decisively.

The Balkans are emerging as one of the fastest-growing ecommerce regions in Europe. Not because they are fully developed—but precisely because they are not.

"The #1 challenge is undoubtedly to get a clear understanding of how customer data can help companies identify pockets of value and ultimately generate revenue. Data shall become an enabler in your interactions with your customers" - B. Shkarupa

👉 Read the full interview to Bogdan Shkarupa, our CEO, here:
How the Balkans Are the Fastest-Growing eCommerce Region in Europe